ffly4u and supply chain 4.0

In June 2015 in Toulouse, Olivier Pagès and Philippe Lefaure are convinced that the future of the Supply Chain in the era of the digital transformation of companies will go through the creation of value via embedded information on mobile assets: ffly4u was born !

After an initial fundraising event at the IRDInov investment fund in October 2015, ffly4u now has 12 passionate employees, including 8 engineers specialized in hardware, software and mechanics.

The story begins a few years before. Olivier Pagès, who was President and founder of PICK-AND-GO, a plastic pallet pooling company in industrial environment, realizes the need for asset tracking. He thinks of a first solution, based on passive RFID technology to trace plastic pallets, which does not quite meet the demand of industrial producers and distributors. The real needs are then clear:

Need for precise and real-time information on the location of assets and monitoring of environmental data…
... without infrastructure to minimize technological dependence
... with low unit cost due to high volumes in the industry

A double break in technology is happening simultaneously with lower costs for electronic components and the introduction of low-frequency and long-range networks (LPWANs). Indeed, while the cost of an accelerometer is $ 3 in 2007, it is in 2017 around 57 cents. LPWAN networks are much less energy consuming (ratio divided by 10 compared to GSM) and less expensive (ratio divided by 4 compared to GSM).

After a first fundraising event, a second campaign is running with IRDInov, that has renewed its trust in ffly4u, WISEED, a crowdfunding platform (campaign done in April 2018) and a Business Angel.

Après une première levée de fonds réalisée auprès du fond d'investissement IRDInov en Octobre 2015, une seconde campagne est en cours avec IRDInov qui nous renouvelle sa confiance, la plateforme de crowdfunding WISEED (campagne clôturée en Avril 2018) et un Business Angel.

In March 2018, ffly4u has chosen to develop 4 business verticals (myDrum-by-ffly4u, myBin-by-ffly4u, myTrailer-by-ffly4u et myEquipment-by-ffly4u) for which it offers customized services.

ffly4u ‘s full solution consists of 3 independent pillars : a multi-functions fflyTrack Myria device (GPS, BLE, T°C, NFC, Acc 3D, Downlink), totally made by ffly4u’s team. A LPWAN connectivity as SIGFOX or LoRaWAN to send data to the cloud. A platform-data for data recovery.


ffly4u is a French services company specialized in embedded information on all mobile assets, for the benefit of manufacturing and distribution industries. Here are the key dates:


Olivier PAGES, as manager of LPR (La Palette Rouge) pooling of wooden pallets, and then of PICK-AND-GO, pooling of plastic pallets, notes the strong demand of the industrial sectors for embedded information if 4 conditions are united:

- Permanent outdoor and indoor tracking function (not only flow identification as in passive RFID) with the addition of environmental data such as temperature, humidity, CO2, shocks, movements, etc.

- Very low technological impact on the infrastructures of the sites concerned: for example, no costly and fragile portals, ...

- Autonomy of the devices / sensors in energy of a minimum duration of 4 years.

- Reduced costs per asset per year to attract all industrial and distribution sectors and the largest volumes (> 10,000 units).

2014 / 2015 

Implementation of a device at CASINO, aiming to locate on 10 sites near Lyon, 10 metal pallets equipped with a simplified version of the SIGFOX device.

End of the testing device for CASINO, and achievement of 100%, proving the very good match of customer needs with the SIGFOX technology and the group "device / RF network / data platform".

June 2015 : Creation of ffly4u SAS.

Oct 2015 : Entry to the Capital of the seed fund IRDINOV: contribution of 700k € in 2 parts.

December 2015 : License agreement with the Thingworx Data Platform (PTC)

January 2016 : First samples delivered from the first generation of the device.


ffly4u’s team